ThePsychology of the Sale.
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Two one-time purchases. No subscriptions. Start with the free interactive preview if you’d like a taste first.

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The starting point

The Buyer Brain

You know your product. But do you know your buyer?

$49 one-time

  • Free interactive preview, no account needed
  • Three mini-lessons: why people buy, three ways to explore why a product might sell, and turning what you know into a video plan
  • The Buyer Brain Lab, a six-stage workshop that builds three distinct video strategies for your product
  • Unlimited Buyer Brain Maps, saved to your account
  • A one-page Content Strategy Map and a detailed Psychology Breakdown, to print or download as PDFs

The full masterclass

The Psychology of the Sale

Understanding the mind behind the buy.

$297 one-time

  • Everything in The Buyer Brain
  • Six modules and 26 written lessons, with examples and side-by-side comparisons
  • Six hands-on strategy labs and six knowledge checks
  • The Complete Social Commerce Strategy Challenge, a final project with a downloadable strategy summary
  • Printable cheat sheets and a certificate of completion

Already bought The Buyer Brain?

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How buying works

Checkout is handled securely by Stan. After you pay, create your account here with the same email and your course is already unlocked.

All sales are final

These are digital products, so all sales are final and non-refundable, except where otherwise required by applicable law. Please review what’s included before you buy. Read the full refund policy

Results

This is education, not a guarantee of sales or income. Results depend on your products, audience and effort. Earnings disclaimer